Community Event Marketing Application

Thank you for your interest in the Toowoomba Carnival of Flowers Community Event marketing opportunities.

Applications have now closed.

Please only proceed with completing the form below if you have discussed your inclusion with a member of the TCOF team.
For more information, please contact Hannah on (07) 4688 6661

Be a part of the 2024 Toowoomba Carnival of Flowers!

Toowoomba Carnival of Flowers invites organisations and community groups to apply to have their event included in the marketing activities for the 2024 TCOF program of events. TCOF delivers a comprehensive marketing campaign for floral based community events each year including inclusion in the official printed program, media famils, itinerary suggestions (self-drive and coach groups), social media mentions and a dedicated event page on the official TCOF website (2 million page views).

Form process

If you require any assistance with registration, please contact:

Hannah Winter Event Support Officer

(07) 4688 6661 | info@tcof.com.au

The Toowoomba Carnival of Flowers Community Event Marketing Application closes at 2pm Monday 11 March 2024. No late submissions will be accepted.

Privacy Collection Notice

This personal information in this form is collected by Toowoomba Regional Council for the purpose of assessing the request in this form and performing related functions. Council's privacy policy is available at tr.qld.gov.au/privacy.

Event Application Options

To assist with including beneficial and appropriately themed events in our marketing, there are two different options for event marketing. Please carefully read the below options and only complete ONE application for the option that best suits your event.

Criteria for all events:

only be held during the Toowoomba Carnival of Flowers period
be open to general attendance (no 18+ only events)
be operated/owned by an organisation based within Toowoomba Regional Council area
not only be a static display; there must be interactive activities involved
be held only within the Toowoomba Regional Council area
not contain or include gambling activities
provide access to toilet facilities for attendees, additionally access to food is highly desirable.

Option 1 – Floral, springtime or regional produce specific focused events

This option is for once-a-year events that are held specifically to compliment Toowoomba Carnival of Flowers. Events bursting with feature floral inclusions, celebrating springtime delights and regional produce are encouraged to apply for Option 1. This option includes a detailed event listing in the official print program (name, short description, date/time, venue, cost, contact details), an individual listing on the official Toowoomba Carnival of Flowers website, inclusion in a minimum of one Toowoomba Carnival of Flowers media release, event information distributed to a database of over 400 coach companies). Your event will be included in community event listings on newsletters and scopes for potential media famils.

Criteria:

be unique and not compete with other similar events at the same time
have a significant focus on and be relevant to a spring,horticulture and/or floral focus
enhance Toowoomba’s 'garden city' image
have capacity and access for coaches to visit (up to 60 patrons at once)
only be able to be held in spring; events of the same nature/primary focus held throughout the year will not be accepted.

Cost:

events run by not for profit organisations - $25 (GST inc) (proof of not for profit status may be requested)
events run by commercial operations - $250 (GST inc).

Option 2 – General events

This option is for events that don’t meet the above criteria, i.e. they are not floral/springtime/regional produce focused or are recurring events throughout the year. This option includes a mention in the Toowoomba Carnival of Flowers official program and website of your event and a link to your event’s separate website or social media page. The event will be listed on the Toowoomba Visitor Information Centre’s annual event calendar free of charge. This TVIC calendar is handed out to Toowoomba Carnival of Flowers attendees at information hubs during Toowoomba Carnival of Flowers.

Cost: Short listing marketing fee for event promotion in Toowoomba Carnival of Flowers marketing: $250.00 per listing

Community Event Application Details

Please select which marketing option you wish to apply for *

Option 1: Floral, springtime or regional project focused eventsOption 2: General events

Does your event have a significant focus on spring, horticulture/flora or regional produce? *

YesNo

Please apply for an option 2 event.

Does your event enhance Toowoomba’s 'Garden City' image? *

YesNo

Is your event held between 13 September and 7 October, 2024? *

YesNo

Is your event open to all ages? *

YesNo

Is your event operated by an organisation based within the TRC region? *

YesNo

Does your event include interactive activities (not a static display)? *

YesNo

Does your event provide access to visitor parking and bathrooms? *

YesNo

Is your event operated by a not for profit organisation? (proof may be requested) *

YesNo

How is the event you are holding relevant to a spring or floral theme? *

How does the event you are holding add significant value to the Toowoomba Carnival of Flowers? *

Event details

Event name *

Event date/s *

Opening hours of event

Event address *

Street address *

City *

State *

Postcode *

Brief description of event *

How long has this event been running? *

How will you be marketing your event?

Ticket price/ entry cost *

Entry requirements - how to buy

Are there any other fees/costs/purchases available to visitors once inside the event?

What are the proceeds of the event used for/ who are they donated to?

Accessibility

Where do visitors park?

Is bus/motorhome parking available nearby? *

YesNo

What other accessibility options are available?

What bathroom facilities are available at the event? *

Food and drink

Is food for sale at your event? *

YesNo

What food and drink is available for purchase? *

Event contact information

Who owns the event? *

Event coordinator name *

Event coordinator email *

Event coordinator phone number *

Is the event coordinator who visitors should contact with any event enquiries? *

YesNo

If no, please provide visitor contact information *

Contact Email *

High resolution event photos for use in event advertising

Please provide images of high quality that can be used in print and online event advertising. Photo's from previous events that capture the atmosphere and demographic are highly encouraged.

Photo submission 1

Browse

Photo submission 2

Browse

Community Event Marketing Application

Declaration

I acknowledge the use of term Toowoomba Carnival of Flowers and Tradesmark as follows:
Toowoomba Regional Council has three (3) trademarks relating to the Toowoomba Carnival of Flowers event registered in Australia and New Zealand. These trademarks are:
        (i) The event name – Toowoomba Carnival of Flowers;
        (ii) The logo; and
        (iii) The acronym (and domain name) – TCOF

The Toowoomba Carnival of Flowers trademarks are registered trademarks of the Toowoomba Regional Council that are protected by law to preserve the integrity of thedesign and to assist in ensuring that they are not misused in any way.
Any individual or organisation wishing to use any of these trademarks for any purpose must first obtain written authorisation from the office of Toowoomba Carnival of Flowers:
Kate Scott, Coordinator – Toowoomba Carnival of Flowers Toowoomba Regional Council
PO Box 3021 Toowoomba Qld 4350
Or email to info@tcof.com.au

Permission to use the trademarks is not an endorsement of an event or initiative, but rather an acknowledgement that the event or initiative fits with the spirit of Toowoomba Carnival of Flowers community events. These guidelines apply to all users of the Toowoomba Carnival of Flowers’ Trademarks. The use of the trademarks for any purpose without obtaining prior written authorisation from the Toowoomba Carnival of Flowers office will be a breach of the Trade Marks Act, the Australian Consumer Law or passing off. Authorisation to use the trademarks does not imply endorsement of the aims or opinions of individuals and organisations and does not express or imply a funding commitment from Toowoomba Regional Council. The Toowoomba Regional Council reserves its right to modify these guidelines, the terms and conditions for use of the trademarks - or to withdraw authorisation, at any time.

PLEASE NOTE ‘Carnival of Flowers’ by itself and not prefaced with ‘Toowoomba’ is not to be used.
*

I understand and acknowledge that:

The information provided in this application is true and complete to the best of my knowledge.
Council may refuse this application if it becomes evident that any information or supporting documents provided are incomplete or false.
I approve of the information that has been provided in this application.
I acknowledge Queensland State Laws will accept this communication as containing my signature within the meaning of the Electronic Transactions (Queensland) Act 2001.

I acknowledge that a draft copy of our event listing will be provided for approval by the event coordinator prior to program production. No changes can be made to the event listing once approved and finalised. *

Signature

I agree with the declaration and privacy statement *

Full Name

Date

Once you click 'Submit', you will receive an automatic confirmation of your registration on the screen. Alternatively you can choose to download the filled in form or have the form emailed to yourself once you click the 'Submit' button.

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